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Profiling Info on ChildrenIf you would like to pass in respondent criteria that pertains to the age and gender of their children, please follow the format &218=112&220_1=111&230_1=120&220_2=2&230=12 where 218=112 is a required parameter signifying that the respondent is a parent. 220 is gender of child, 230 is age of child in months. the suffix _1 indicates child 1, _2 indicates child 2, etc. We accept information for up to 5 children. Additional items will be ignored, and duplicate items will be ignored as well. In the above example, the respondent is a parent of 2 children, a boy age 10, and a girl age 1. |
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Profiling for GeographyPureSpectrum supports many different geographical regions for profiling respondents; Nationally Representative, Census Region, Census Division, State, DMA, CBSA, MSA, County and Zip. In all cases, PureSpectrum uses zip codes to map all respondents to the relevant geographic region. Therefore, the only survey entry link attribute necessary for geographic qualification is zip code. ExampleSurveys with the criteria: "qualification_code": 225, (state) Would have an entry like passing a zip code in Oregon: |
More information about PureSpectrum Qualification and Condition codes can be found here:
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