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To begin your account setup, navigate to the “Entry links and Redirects” menu, as shown below.

There are two options for generating a Fusion Link: Universal or Country Specific. Universal can be utilized in any country, Country Specific requires a country to be specified.

To make your selection, choose the drop down menu below “Choose one option to generate link”:

Next, you will see options to define your CPI and the Maximum LOI parameters.

  • CPI

    • required field

    • this is the value that will be paid out once respondent completes a survey

    • payment is always in USD$

  • Maximum LOI

    • optional field

    • value equates to minutes

These values will be appended to your entry link once generated (see below).

The most common mistake is setting a CPI / LOI combination that does not align with our survey inventory. We recommend not including the Max LOI parameter during the initial launch, then adding it later after you have done a review of performance data

This section allows you to define the variable names we should expect passed in on the entry link from your system to Fusion.

These variable names to be defined are the following:

  • Session ID (the unique transaction ID for each session)

  • Member ID (persistent identifier for your respondent)

  • Custom Variable (optional additional )

You will pass the values of these parameters to PureSpectrum when a respondent enters the platform. There is also an option to add an additional custom variable of your choice but require a discussion with our dev team.

Session ID is a required parameter while Member IDs and Custom Variables are optional. Adding a value for Member ID is highly recommended.

Once you have finished entering your parameters, you can get your entry link by clicking the “Generate Entry Link” button. You can find an entry link example at the bottom of this page.

Review how you can pass qualification codes in your entry link to increase conversion and improve your respondent expereince.

Fusion: Appending Qualifications

After you’ve generated your entry link, you can set up your redirects:

Fusion: Respondent Redirects

https://fusion.spectrumsurveys.com/start-session/987US0150?maxLoi=15&supplierRespId={supplierRespId}&memberId={supplierMemberId}

  • “987“ = PS assigned supplier ID

  • “US“ = country (list of country codes)

  • “0110“ = the CPI ($1.10)

  • “maxLoi“ = The variable name given for the maximum length (in minutes) of a survey that a respondent will be sent to

  • “supplierRespId“ = The parameter name given for Session ID

  • “memberId“ = The parameter name given for Member ID

https://fusion.spectrumsurveys.com/start-universal/987/0150?maxLoi=15&supplierRespId={supplierRespId}&memberId={supplierMemberId}

  • “start-universal“ = No specified region (list of country codes)

  • “987“ = PS assigned supplier ID

  • “0110“ = the CPI ($1.50)

  • “maxLoi“ = The variable name given for the maximum length (in minutes) of a survey that a respondent will be sent to

  • “supplierRespId“ = The parameter name given for Session ID

  • “memberId“ = The parameter name given for Member ID

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