Supplier Mapped Advanced Targeting (SMAT) Questions
- Sarada Immanni
- David Breihan
PureSpectrum has a standard set of frequently used questions that should all be mapped by all supply partners. These are referred to as SMAT questions in our UI and our buyers are encouraged to use these questions when fielding surveys with the expectation that suppliers will have minimal terms on these questions when they are used.
To help suppliers map to these questions, we’ve created a file for each of our top markets.
More markets will be added to this page and we will keep suppliers updated when new files/markets are added or when there are changes to questions.
Country | Language | Localization Code | Mapping file |
|---|---|---|---|
Australia | English | en_AU | 
|
Brazil | Portuguese | pt_BR | 
|
Canada | English | en_CA | 
|
Canada | French | fr_CA | 
|
China | Chinese (Simplified) | zh_CN | 
|
France | French | fr_FR | 
|
Germany | German | de_DE | 
|
Hong Kong | English | en_HK | 
|
Hong Kong | Traditional Chinese (Mandarin) | zh-Hant_HK | 
|
India | English | en_IN | 
|
India | Hindi | hi_IN | 
|
Ireland | English | en_IE | 
|
Italy | Italian | it_IT | 
|
Japan | Japanese | ja_JP | 
|
Malaysia | English | en_MY | 
|
Malaysia | Malay | ms_MY | 
|
Mexico | Spanish | es_MX | 
|
Netherlands | Dutch | nl_NL | 
|
New Zealand | English | en_NZ | 
|
Philippines | English | en_PH | 
|
Philippines | Tagalog | tl_PH | 
|
Portugal | Portuguese | pt_PT | 
|
Singapore | English | en_SG | 
|
South Africa | English | en_ZA | 
|
South Korea | Korean | ko_KR | 
|
Spain | Spanish | es_ES | 
|
Thailand | Thai | th_TH | 
|
United Kingdom | English | en_GB | 
|
United States | English | en_US | 
|
United States | Spanish | es_US | 
|