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Fusion is a simple, link based solution to send to surveys in the PureSpectrum marketplace. It offers supply partners a number of features, including the ability to:

  • Access surveys in more than 110 countries

  • Create links with desired offer price for individual countries OR

  • Utilize a single universal entry link for all countries across your website or app

  • Manage the user experience by controlling the number of survey offers presented per session


To begin your account setup, navigate to the “Entry links and Redirects” menu, as shown below.

There are two options for generating a Fusion Link: Universal or Country Specific. Universal can be utilized in any country, Country Specific requires a country to be specified.

To make your selection, choose the drop down menu below “Choose one option to generate link”:

Next, you will see options to define your CPI and the Maximum LOI parameters.

  • CPI

    • required field

    • this is the value that will be paid out once respondent completes a survey

    • payment is always in USD$

  • Maximum LOI

    • optional field

    • value equates to minutes

These values will be appended to your entry link once generated (see below).

The most common mistake is setting a CPI / LOI combination that does not align with our survey inventory. We recommend not including the Max LOI parameter during the initial launch, then adding it later after you have done a review of performance data


Setting up a Fusion account can be done in a matter of minutes if you have all of the required information. This section outlines what is needed to set up an account.

In order to get started, you will need to get login credentials from the PureSpectrum team.

Once you have you credentials, you can begin setting up your account by logging into the portal.

https://fusionadmin.spectrumsurveys.com/dashboard/redirect-settings

The rest of the documentation will take you through your account setup.

Userflow - Inbound and Outbound Parameters

Profiling - Appending Qualifications

Userflow - Respondent Redirects

Security - S2S Postbacks

Security - IP Whitelisting

Fusion: Testing

If any questions come up during the account setup process, please reach out to globalsupply@purespectrum.com


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