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Supplier Mapped Advanced Targeting (SMAT) Questions
Supplier Mapped Advanced Targeting (SMAT) Questions
PureSpectrum has a standard set of frequently used questions that should all be mapped by all supply partners. These are referred to as SMAT questions in our UI and our buyers are encouraged to use these questions when fielding surveys with the expectation that suppliers will have minimal terms on these questions when they are used.
To help suppliers map to these questions, we’ve created a file for all markets. In this file top markets are highlighted in yellow.